By Daniel Arnold – Collegiate Staff
Preparation for the 17th annual Michigan International Auto Show is currently underway at the DeVos Place. Each year, thousands of attendees circle around the latest and greatest vehicles, while vendors hand out information to curious consumers.
Visitors can browse more than 300 vehicles from over 30 manufacturers. Fellow gearheads can also admire roped-off vehicles in the Million Dollar Motorway, which consists of the 2015 model Rolls Royce Ghost, Lamborghini Huracan, Audi R8 and many more. The Gilmore Car Museum will also bring multiple classic cars, as well as Henry Winkler’s 1952 Triumph motorcycle.
The Michigan International Auto Show features a variety of cars aimed to appeal to consumers from all walks of life. Quentin Groce, a Client Advisor at Zeigler Fiat, says the vehicles will appeal to a vast array of people.
“Like dating another person, we all have our different tastes,” he said. “What I may find stunning about the Maserati Ghibli, another may say it’s terrible. Beauty is in the eye of the beholder.”
Groce said the auto show will be enjoyable for people who are browsing and those actually in the market for a new car.
“The only thing that I view (as) consistent between buyers is there is always a budget,” Groce said, adding that many consumers shop for a vehicle as a “personal expression of themselves,” while others might want a simple car with a “steering wheel and an engine.”
The Michigan International Auto Show opens Feb. 5 and will run through the 8th. Admission cost is $10 for adults, $4 for children ages 6-14 and children 5 and under are free. Visit showspan.com for more information.